The Threasury Blog

  Agency ad accounts are essential tools for many advertisers, providing unique features and benefits. If you’re already familiar with these accounts, this guide will help you dive deeper into the various types available and their respective features. If you’re new to the concept, don’t worry — this article will introduce you to the fundamentals and offer insights on how these accounts can help scale your advertising efforts. ​​​​​​​ Key Differentiating Factors Before diving into the specific  types of agency ad accounts , it’s important to understand the factors that set them apart from each other. These key differences include: Region : The region where an agency is based significantly impacts the type of ad account they can offer. Features : Agency ad accounts come with different sets of features, and their flexibility depends on the agency providing them. With these factors in mind, let’s explore the main types of agency ad accounts you can choose from. Types of Facebook A...

  In advertising, having access to the right tools and resources can make or break your campaigns. One such resource that many businesses turn to is  agency ad accounts . But what exactly are agency ad accounts, and should your business use them? Let’s see the advantages and disadvantages of using these accounts to decide if they’re the right fit for your advertising strategy.   What Are Agency Ad Accounts? Agency ad accounts are advertising accounts managed and provided by marketing agencies. These accounts are typically well-established, have a good history of ad spend on their business manager, and are compliant with platform policies. Businesses often use these accounts to bypass the challenges of setting up new accounts, spending limits, random bans etc. The Pros of Using Agency Ad Accounts Higher Spending Limits One of the biggest advantages of using agency ad accounts is access to higher spending limits. These accounts are often aged and trusted by platforms, makin...

Has your Facebook ad account been suspended? Perhaps someone recommended using an agency ad account, but you’re unsure of what that means? This blog post will walk you through everything you need to know about agency ad accounts and how they compare to regular accounts. I’ll share insights from my own experience using both types. Introduction to Facebook Ad Accounts A  Facebook ad account  is a tool for running ads across Facebook, Instagram, Messenger, and WhatsApp. It’s essentially a dashboard where you manage all your advertising activities on these platforms. Your ad account includes: Payment options  (Billing) Ad setup tools  (Creating and managing ads) Ad performance records  (Data and tracking) Spending limits  (Spending caps) You can manage your account either via Facebook Business Manager or directly from your personal Facebook profile. There are three main types of Facebook ad accounts: personal, business, and agency accounts. Let’s break them dow...

 Click-Through Rate (CTR) is a crucial metric for marketers, allowing them to gauge how well an ad is performing. Since CTR varies across industries and changes over time, it's important to understand what constitutes a "good" CTR in today's landscape. In this article, we'll break down how CTR works for facebook ads and explore strategies to improve it if your ads are underperforming. Factors That Affect CTR Instead of worrying about a low CTR, it's more productive to understand the factors that influence it. By recognizing these elements, you can adjust your approach to improve results. Here are the key factors that impact the CTR of your Facebook ads: Ad Placement : The position of your ad on Facebook or Instagram can significantly affect CTR. For example, feed posts usually perform differently than stories or in-stream videos. Ad Creative Quality : The visual quality of your images or videos, including resolution, composition, and relevance to your audienc...

When it comes to Facebook advertising, there are two types of marketers: those who spend heavily on testing multiple ads to find winners, and those who take a smarter approach by studying competitors’ ads to minimize testing costs while achieving similar or even better results. In this article, we’ll focus on the latter. We’ll explore how to effectively analyze competitors facebook ads , the best tools to use, and what to look for to maximize your advertising success. Why Should You Analyze Competitors’ Ads? If you’re new to Facebook advertising, jumping straight into running ads without research can be a costly mistake. While experienced marketers might have the expertise to test and optimize quickly, beginners can save time and money by learning from competitors’ successes and failures. Here’s why analyzing competitors’ ads is a game-changer: Save Money on Testing : Learn from what’s already working in your market instead of spending heavily on trial and error. Understand Market Tren...