The Threasury Blog

It can be frustrating when you notice your Facebook ads aren't spending money or generating impressions, especially when your goal is to reach new people and drive conversions. When this happens, it's essential to figure out what might be causing the issue. Instead of spinning your head around, we’ve compiled a list of common reasons why your ads might not be delivering and what you can do to fix it. 1. Your Facebook Ads May Be Rejected If your ads aren't spending, one of the most common reasons could be that they’ve been rejected by Facebook for violating their policies. To check this, head to Facebook Ads Manager and look at the delivery status of your ads. If it says "Rejected" or something similar, this means your ad was disapproved. Solution: If your ad is rejected, you can either appeal the decision or create a new ad after understanding why it was rejected. In some cases, it may be helpful to understand the reason for rejection and adjust your ad according...

If your Facebook ad account has been disabled, you're likely searching for a quick fix. Unfortunately, there's no magic bullet. Facebook's system is complex, and permanent solutions are rare. However, understanding the causes and taking proactive steps can minimize future issues. Why Facebook Disables Ad Accounts Facebook's primary goal is to protect its users from spam and harmful content. To achieve this, they employ AI and machine learning systems that act as a "digital police force." These systems, while effective, aren't perfect and can sometimes make mistakes. Here are the main reasons your ad account might be disabled: Ad Rejections: Frequent ad rejections signal to Facebook that your content might violate their policies, leading to a decreased account reputation and potential bans.   Payment Issues: Failed payments due to expired or invalid cards can trigger account suspensions. Policy Violations: Promoting prohibited items, such as harmful...

Before diving into the details, let’s first understand what agency ad accounts are. These are specialized ad accounts provided by Meta to large agencies to support their advertising needs. These agencies often handle massive budgets and require tailored solutions to run ads effectively. Using regular ad accounts for such large-scale campaigns can lead to complications, which is why Meta offers these specialized accounts. Some agencies share these accounts with others for a fee, allowing smaller advertisers to leverage their privileges. This arrangement is commonly referred to as agency ad accounts. However, these accounts often come with specific restrictions, such as domain locking and page locking. What is Domain Locking in Agency Ad Accounts? Domain locking refers to the restriction that allows you to run ads only for specific approved domains connected to the ad account. For example, if your ad account is approved for  Domain A , you cannot run ads for  Domain B  unl...

 Feeling lost in the world of Facebook ads? You're not alone. Many marketers struggle to find the right combination of copy, creative, and landing pages. Traditional research methods often fall short, leaving you guessing. But what if Facebook itself offered a tool to peek behind the curtain of your competitors' strategies? Enter the Facebook Ad Library , a powerful resource launched in 2019 to enhance political ad transparency. It quickly became a go-to tool for marketers seeking competitive insights. Let's delve into how you can leverage this tool to elevate your own ad campaigns. The Power of the Facebook Ad Library: Unveiling Key Features The Ad Library allows you to dissect every aspect of your competitors' ad strategies. You can analyze visuals, text, campaign duration, and platform distribution, among other crucial elements. Here's a breakdown of its key features: Ad Creative Content: Examine every image, video, and line of text used in active ads. Campaig...